Instagram Engagement Rate Calculator
Calculate your Instagram engagement rate from followers, likes and comments. Compare against global benchmarks.
Your numbers
Enter the average from your last 10 posts for an accurate score.
How to use this calculator
Enter your total follower count, the average number of likes per post, and the average number of comments per post — use your last 10 posts for the most accurate result. The calculator applies the standard formula (likes + comments) ÷ followers × 100 and instantly shows your engagement rate alongside a benchmark label: below 1% is Low, 1–3% is Average, 3–6% is Good, and above 6% is Excellent. No signup or data connection required — all math runs in your browser. Want to lift a low score? Learn how to grow your Instagram following or explore our full suite of Instagram growth services.